Visualising Compassionate Care: Dementia@Home Publication Design

I recently had the opportunity to develop a suite of marketing materials for Dementia@Home. Based in Wiltshire, this organisation provides specialist dementia respite care and support at home.

The project involved designing a cohesive set of print assets, including a large format 800 x 2000mm roller banner, an informative multi-page brochure, and a promotional flyer.

Key parts of the brief were to clearly communicate their person-led approach and to visually convey their supportive, reliable, and companion-led service, alongside their core message, “Put Your Trust in Us”. 

The brochure design features a custom word search puzzle to engage readers and introduce the company’s core values, such as dignity, respect, and independence.

Throughout all the materials, I ensured that essential details—such as their Care Quality Commission (CQC) registration, contact information, and a scannable QR code—were highly accessible and easy to read.

Nicolette's communication was exemplary throughout this project, she took time to learn about our company values and understood how important developing this marketing suite was to us. The attention to detail was fantastic whilst patiently sharing her knowledge and experience in design and layout. I would highly recommend Nicolette and her work ethic.
Sally Haddrell-Jenks CEO - Dementia@Home

 

Print Design for Dementia@Home

  • Roller Banner: Created an eye-catching 800 x 2000mm banner to highlight their core services, contact details, and reassurance that no formal diagnosis is required.
  • Brochure Design: Produced a detailed 8-page booklet outlining their service boundaries, logistics, and the background of founding directors Sally Haddrell-Jenks and Kate Hanny.
  • Interactive Elements: included the company’s bespoke word search within the brochure, using keywords that reflect the organisation’s values of kindness, warmth, and understanding.
  • Promotional Flyer: Developed a concise flyer focusing on their meaningful connection approach and clear contact details.

 

Do you offer a service that needs a professional visual identity? I’d love to help you tell your story. Let’s chat about your project.

Dementia@Home Facebook link:  https://www.facebook.com/dementiathomecareservice/